Friday, June 15, 2012

Working to get some US wine businesses involved


It's a tricky game. My colleague has a grant from the Australian Grape and Wine Research and Development Corporation and it involves his getting responses from Wine Industry in the US. The results will be useful, and Steve has already used the approach to understand consumer choice behaviour.

As part of my email invitation to my list of US retailers and distributors I have (of course) offered the unsubscribe button, but also invited them to this blog so they can at least see they have a real person.

If you're here via that approach, welcome. And please consider helping us. Many thanks.

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