Friday, October 10, 2014

Fresh eggs: A surprise for the students in tomorrow's class

Chookies have gone to bed now. I have a bunch of eggs that I will take to uni tomorrow.
Big surprise for tomorrow's students. Im trying to talk about how - in social media - you need to draw your customers into your story. Force them to know what you are and what you do. They might not be clicking through immediately, but the post will be there forever. It's called curation and it goes to your authenticity as a brand, as a person. It puts a stake in the ground and adds perspective to your story.
So, today's story is when Cullen of Adelaide took a dozen eggs to uni to give to students as his ode to curation, content marketing and living your brand.

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