Saturday, January 24, 2015

Aerogard sells benefits not features

Just as well Areogard talks about how good it is the have flies staying away. Only a fool would sell the feature - "this contains so much of the active ingredient that a fly wouldn't dare come near you".

Still to some customers it might sell. I remember when I went to New Guinea. The repellent I used there was almost enough to melt my face off.

I can't find the Aerogard "have a good weekend" ad. This is suitably cheesy.

Aerogard "Summer Lovin" TVC - AdNews:

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