Now, don't get me wrong. I live Maccas. To a fault. But when im in remote locations I hate defaulting to McDonalds. Legend has it that the global success of Maccas is due to nervous westerners who go to exotic locations and dont wish to be - well - too exotic.
I suspect that's bullshit. The Maccas here in Liang Court, Singapore, is full of local. As it wad in Bordeaux, France and Hong Kong and everywhere else. I think McDonalds just know how to deliver the best mix of standardisation and adaptated product.
But I may have to relent. I love the look of the Samurai Burger. Mmm, burger.
No comments:
Post a Comment