So people in marketing think that a brand is a huge thing. It sort of is.
But sometimes it is just as simple as an establishment number on a piece of meat.
I don't know what 2261 is but it could be found here
https://www.google.com.au/url?sa=t&source=web&rct=j&url=https://www.ausmeat.com.au/docs/AUS-MEAT%2520Accreditation%2520Listing.pdf&ved=0ahUKEwiOkIvMpb3WAhVEUbwKHduVDLgQFggoMAA&usg=AFQjCNFQKmMDQiPDb1J81wlA2C0EQpFA4A